Summary
GROFU, a brand creative and performance agency founded in Stockport in 2021, has created a video campaign to launch Stockport County's new away kit. The film, titled "For The Ones That Show Up", features young player Keone Depasois-Mike and emphasises the preparation and work ethic required to succeed, shot in late hours to align with the company's ethos.
Patrick McFadden, GROFU's managing director, said the campaign reflects the agency's belief that "the result is won long before kickoff", in the preparation and details unseen by audiences. The piece marks the second film in a planned trilogy of kit launches, following an earlier home shirt campaign and preceding a third kit reveal in coming weeks.
GROFU works across construction, property, finance, technology, retail and food and drink sectors. The agency specialises in applying luxury brand principles to everyday industries and combines creativity with data-driven strategy.
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Common questions
- What is this article about?
- GROFU, a Stockport-based marketing agency, has produced a promotional film for Stockport County's 2026/27 away kit titled "For The Ones That Show Up", which focuses on work ethic and preparation. The campaign is the second in a trilogy of kit launches for the football club.
- When was this published?
- This article was published on 29 July 2026.
- Who published this article?
- This article was published by Prolific North.