Summary
Agency leaders across Greater Manchester have dismissed concerns that SEO is becoming obsolete following Google's most significant search algorithm overhaul in a quarter-century. Prolific North reports that digital marketing professionals are adapting their strategies rather than abandoning search optimisation entirely, recognising that the fundamentals remain valuable despite the major changes. The update marks a pivotal moment for the region's marketing and digital services sector, with businesses needing to stay informed about evolving best practices to maintain online visibility.
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This is a summary written for the Manchester Business Services register. The full article belongs to Prolific North — read it at source.
Organisations mentioned
- Prolific North, Google
Common questions
- What is this article about?
- Prolific North reports that Greater Manchester agency leaders dispute claims that SEO is dead following Google's largest search overhaul in 25 years, advocating strategic adaptation instead.
- When was this published?
- This article was published on 28 May 2026.
- Who published this article?
- This article was published by Prolific North.
- Which organisations does this article mention?
- This article mentions Prolific North, Google.